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Posts tagged ‘Shopping’

Walmart’s Patent To Track Shoppers Emotions

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Walmart, is seeking ways to identify whether a customer is unhappy or dissatisfied, and then sending staff in to deal with them before they are able to register a complaint. Walmart is using video cameras at store checkout lines that monitor customers’ facial expressions and movements to try and identify varying levels of dissatisfaction, according to a patent filing. According to their patent filing,Walmart will not only use the data to address immediate staffing needs. It will also use the technology to analyze trends in shoppers’ purchase behavior over time.

If the system detects an unhappy customer, it will ping employees in other parts of the store and order them to report to a checkout register, in the hopes of alleviating shoppers’ distress. Walmart is hoping that the technology will enable stores to respond more efficiently to customer service issues before shoppers have a chance to complain.

 

 

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Soon You Can Purchase On Instagram

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US-based retail brands—including Kate Spade, JackThreads, and Warby Parker—will start posting interactive photos to Instagram and allow the items to be purchased in the featured image. Each image will feature a “tap to view” callout in the lower left-hand side; tap it to reveal the name and price of the products featured in the photo (Instagram supports up to five tags). Tap a tag to open a more detailed view in another window. If you want it just click “Shop Now,” at which point you’ll be redirected to a browser view, where you can add items to your cart and check out

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Amazon Has A Counterfeit Problem

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The Chinese are selling counterfeit product through Amazon. Sellers are shipping their inventory to Amazon FBA centers, and when an order is placed, Amazon packs and ships the merchandise to the consumer.

The merchandise is also eligible for Amazon Prime and super saver shipping. Amazon even manages customer service and returns through this program 24 hours a day, according to its FBA advertisement. The problem with this is it offers Chinese counterfeiters easier access to product information, making it easier to create fake merchandise, send it to the FBA fulfillment centers, and undercut legitimate sellers.The counterfeiters even pay for reviews, generating thousands of positive reviews in a short period of time to add an appearance of legitimacy to their online store. Consumers are the ones who discover the fakes.

Amazon has made it easier for Chinese counterfeiters to do business through their FBA program, and has no effective method or plan to fix the problem and police offenders.

Watch what you purchase!

Fashion Styles That Have Played Out

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Best Search Engines For Shopping

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http://www.google.com/shopping

Shopping.com

http://www.nextag.com/

PriceGrabber

http://www.amazon.com/

Pronto

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Mobile Shopping Expected To Be A Winner This Christmas

Consumers are increasingly jumping on their touchscreen devices to purchase goods from their beds or slouched in front of TVs. A UK shopping retailer John Lewis predicts that, come Christmas Day, traffic to its website from mobile devices will overtake that from desktop computers for the first time, the UK Telegraph reported. Last year, almost 50% of traffic to its site was from mobile but this year is expected to top that, which is why they are calling this year a ‘mobile Christmas’. Shopping is gaining a much more of a social experience with people browsing, purchasing and sharing ideas with others using their mobile phones and tablets.

Tesco-Is Big Brother Watching You?

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Tesco the supermarket giant in the UK  is installing hundreds of hi-tech screens that scan the faces of shoppers as they queue at the till to detect their age and sex for advertisers. The store giant has signed a ground-breaking deal with Lord Alan Sugar’s Amscreen in a move which last night sparked fresh concerns from privacy campaigners about the growing use of “invasive” technology in the nation’s shops.

The “OptimEyes” system will be rolled out into 450 Tesco petrol forecourts, which serve millions of customers a week.

It works by using inbuilt cameras in a TV-style screen above the till that identify whether a customer is male or female, estimate their age and judge how long they look at the ad.

The “real time” data is fed back to advertisers to give them a better idea of the effectiveness of their campaigns and enable them to tailor ads to certain times of the day.

 

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