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Facebook To lose 2 Million Gen Z Users To Snapchat This Year According To eMarketer


The 12-to-24-year-olds, are flocking to Snapchat to escape their parents and grandparents. 

Facebook’s struggle to retain young users is more severe than ever before. The social networking giant is losing users to Snapchat faster than ever. In 2018, Facebook is estimated to lose two million users aged 24 or below, while Snapchat is expected to gain 1.9 million in this age bracket, reveals a new forecast by eMarketer.

 In 2018, less than half of Americans aged between 12 and 17 will use Facebook at least once a month, says eMarketer. Facebook usage among under-12s will decline 9.3 percent, while the 12-to-17 and 18-to-24 age brackets will witness a 5 percent drop.

In the past, Facebook users who dropped out were migrating to Facebook-owned Instagram. But now, they are flocking to Snapchat.

Snapchat has refreshed its app to make it more user-friendly. It now has separate pages for brand stories, which makes it easier for users to spot content from their friends. eMarketer estimates that Snapchat will have more users than Instagram in the attractive 12-24 age bracket. 

In fact, Snapchat could even see increased interest from older groups now.

Debra Aho Williamson, Principal Analyst at eMarketer, said: “Snapchat could eventually experience more growth in older age groups, since it’s redesigning its platform to be easier to use.” 

Facebook’s monthly user growth is now being driven by older groups. It is often the first taste of social media for the older populace. In some Western markets, Facebook has already been dubbed the social network for oldies, while Instagram and Snapchat are sought-after destinations for millennials. In fact, a lot of kids and adolescents are fleeing Facebook to escape their parents and grandparents.

 Snapchat is getting criticism that the new interface is difficult to navigate.



The Pitfalls of Social Media


While social media can provide you with publicity it can also bring pitfalls

  • Facebook has acknowledged that too much social media can be detrimental to a people’s mental health.
  • The company is coming under increasing scrutiny about its impact on society.
  • A former Facebook exec recently said social networks are “destroying how society works.”

 Facebook director of researcher David Finsberg and research scientist Moira Burke,  hypothesize that reading about others online might lead to negative social comparison,and perhaps even more so than offline, since people’s posts are often more curated and flattering.

Facebook also cited research showing the positive impact of social media. “In sum, our research and other academic literature suggests that it’s about how you use social media that matters when it comes to your well-being.”

In general, when people spend a lot of time passively consuming information — reading but not interacting with people — they report feeling worse afterward. In one experiment, University of Michigan students randomly assigned to read Facebook for 10 minutes were in a worse mood at the end of the day than students assigned to post or talk to friends on Facebook. A study from UC San Diego and Yale found that people who clicked on about four times as many links as the average person, or who liked twice as many posts, reported worse mental health than average in a survey. Though the causes aren’t clear, researchers hypothesize that reading about others online might lead to negative social comparison — and perhaps even more so than offline, since people’s posts are often more curated and flattering. Another theory is that the internet takes people away from social engagement in person.”

But Facebook also counters this with evidence that engaging with others online “is linked to improvements in well-being,” and that Facebook can have other positive impacts.



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Racisim & Harassment Among College Roomates


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 A man was arrested when Israeli police spotted the auto-translate message last week, which was accompanied by a photo of the man leaning against a bulldozer enjoying what appears to be a morning coffee and cigarette at a West Bank construction site near Jerusalem. The confusion came from the system misidentifying a similar Arabic word which means “to hurt.”


Chan Zuckerberg Fund Donating Money To Communities Near Facebook

The new CZI Community Fund will provide $25,000 to $100,000 grants to nonprofits and nonprofit or municipality-backed organizations working to improve education, housing, homelessness, immigration, transportation and workforce development in Belle Haven, East Palo Alto, North Fair Oaks and Redwood City, California.

Facebook Experienced Outage Wednesday


Facebook has confirmed it experienced a widespread outage impacting users’ ability to access the social network and Instagram across the U.S. and parts of Europe on Wednesday morning.

The outage started around 8:20 a.m. ET, according to, a site that monitors service disruptions. Users of the social platforms reported difficulty accessing the Facebook through its apps and website.


The outages impacted users not only in the U.S. but Greece, the UK, Poland and other European countries. Instagram, which is owned by Facebook, was also down for a short time, the company confirmed.



Instagram Gets Hacked



 On Wednesday, the Facebook-owned photo sharing app revealed that “at least one hacker” managed to steal personal information from a number of high-profile user accounts. Apparently, the breach was caused by a bug in the system, which Instagram says has now been addressed. They discovered that one or more individuals obtained unlawful access to a number of high-profile Instagram users’ contact information — specifically email address and phone number.  

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