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Posts tagged ‘Apple’

Apple’s: Apple Park

 

Apple Park is Apple’s second campus in Cupertino, California. It is often referred to as the “spaceship” campus due to its unique ring-shaped design. Encompassing 2.8 million square feet and spanning 176 acres, construction on the campus started in 2013 and work was largely completed by the end of 2017.

 

Oregon Engineering Students Con Apple Out Of Hundreds of Thousand Dollars iPhones

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Two engineering students from Oregon State University allegedly ripped off Apple out of hundreds of thousands of dollars in iPhone replacements and are now facing criminal charges in federal court, as first reported by The Oregonian. Authorities allege the students pulled off a convoluted scheme in order to wring Apple of the cash by using counterfeit devices and exploiting Apple’s return policy.

Beginning in 2017, the two men allegedly smuggled thousands of counterfeit iPhones into the US from China and then sent them in for Apple to repair or replace, claiming the fakes wouldn’t power on. In many cases, Apple did replace the counterfeit goods with real iPhones, which cost the company an estimated $895,800.

Qualcomm Accuses Apple of Stealing

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In the United States, Apple is suing Qualcomm for $1 billion — but it has also filed a lawsuit in China against the company for $145 million, and it has another suit pending in the United Kingdom. Qualcomm has followed with its own countersuit.

Qualcomm is asking the court to join this claim to a similar case it brought against Apple, in which Qualcomm accused the iPhone giant of not allowing pre-agreed audits on the use of Qualcomm’s source code. However, Qualcomm asserts that these charges are serious enough to stand on their own should the court not allow the two cases to be merged at a planned April hearing. Qualcomm has supplied no evidence yet, but has pointed to discussions between Intel and Apple engineers discovered in the course of an investigation.

 

Battling Smart Phone Addiction

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A recent survey, developed by Motorola and an expert from Harvard University, found more than half of Generation Z respondents described their phone as a best friend, and 35 percent of respondents agreed they spend too much on their smartphone.

Apple and Google  have launched different devices to help consumers better manage the time we spend on our digital devices. Apple recently launched the Screen Time tool for the iPhone — and Google released Digital Wellbeing, a similar tool for Android devices and other Google products.

For those who tend to check their phone often, Screen Time has a section dedicated to letting you know how many times you’ve picked up your phone. You can see the total number of pickups and the average amount of times you pick up your phone per hour. It’ll also tell you between what times you picked up your phone the most. For example, our most pickups at one point was 33 times between 10 a.m. and 11 a.m.

Digital Well Being

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Sixteen Year Old Teen Hacks Into Apple

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  • A 16 year old Australian teenager pleaded guilty to hacking Apple, stealing 90 gigabytes of secure files, and accessing customer accounts.
  • The 16-year-old broke into Apple’s mainframe several times over the course of a year, according to The Age, and stored hacking instructions on his laptop under a folder named “hacky hack hack.”
  • Apple identified and reported the hack to the FBI. It said “at no point during this incident” was personal user data compromised.
  • The teen will return to the court for sentencing in September.

Silicon Vallye’s Number One Enemy’s Next Target –Apple

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Silicon Valley’s enemy number one, Margrethe Vestager, has revealed her next target — and it’s bad news for Apple.

The European Union’s competition commissioner is a genuine thorn in the side of US tech giants, patrolling and enforcing antitrust laws with a vigour that last month saw her slap Google with a record $5 billion fine .

Now the dust is settling on the EU’s action against Google for exploiting the dominance of Android, Vestager is casting around for her next tech project. And we got a big clue about what it is this week.

Vestager said her team is about to launch a review of smartphone chargers, as a result of concerns that tech firms have not acted on a promise to standardize charging points.

Apple, Samsung, Huawei, and Nokia were among 14 companies to sign a voluntary deal in 2009, agreeing to harmonize chargers for new models of smartphones coming into the market in 2011.

Margrethe Vestager
Margrethe Vestager.
Reuters

Vestager said progress against this aim had not been good enough. “Given the unsatisfactory progress with this voluntary approach, the Commission will shortly launch an impact assessment study to evaluate costs and benefits of different other options,” she said.

This could spell all sorts of trouble for Apple. Android phones use either USB-C and micro-USB connectors into the handset, and Apple’s proprietary Lightning connector is something of an outlier. This may make it an obvious target for Vestager’s investigation.

Oprah Has A Deal With Apple

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Apple has signed Oprah Winfrey to a multiyear deal for new original programs.

 Apple is now going head to head with the likes of Netflix and Amazon in a war for consumers’ attention.

 

“Together, Winfrey and Apple will create original programs that embrace her incomparable ability to connect with audiences around the world,” the company said in a statement Friday. “Winfrey’s projects will be released as part of a lineup of original content from Apple.”

Apple did not specify whether Winfrey would appear in any of the shows, but she is expected to have an on-screen role as a host and interviewer. The company also declined to discuss financial aspects of the deal.

Apple said the deal will not affect Winfrey’s contract with OWN, the television network she launched in 2011. Winfrey recently extended her contract there through 2025.

Apple, Amazon and Netflix have been competing to lock-in producers, show runners and performers, and paying unprecedented sums to do so. Apple has made deals for more than a dozen shows with big names like Reese Witherspoon, Steven Spielberg, Octavia Spencer and Kevin Durant. 

Netflix recently signed former President Barack and former First Lady Michelle Obama in a multiyear deal that will see them producing and starring in original shows. Netflix also has a show hosted by David Letterman that features interviews with the world’s biggest celebrities.

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