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Verizon will acquire AOL for a total price of around $4.4 billion based on $50 per share figure, the company announced Tuesday morning — a valuation 17 percent higher than AOL’s current $42 share price. Verizon will take on all AOL businesses, including its websites such as The Huffington Post, TechCrunch, and AOL.com, plus its programmatic advertising platform. The future in front of AOL and the industry requires scale, mobile, and video – and partnerships. The announcement of the acquisition is only the start for Verizon and AOL. The deal must be put before regulatory bodies for approval, and conditions will have to be met. Should it all go to plan, Verizon expects the deal to close during the summer.

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